How to Activate Courses

The Role of Media in Disc Golf

Media in Disc Golf

Although disc golf may not be a sport that’s quite large enough for prime time television, the growing amount of media exposure is certainly something to be noted. Back in the day, you’d be hard-pressed to find a YouTube video documenting your favourite tournament and articles printed in newspapers or magazines were far and few between. Now, live streaming, podcasts, and write-ups galore are right at your fingertips no matter where you live.

While media involvement in the sport as a whole is fantastic for helping to increase awareness worldwide, there can also be some downsides when bad attitudes or unprofessional behaviour comes into play. We’re not taking sides here, but news of major media changes during this off-season is just one example of the kind of polarization that a small sport should try to avoid.

How Media Coverage Can Help

It doesn’t matter if you’re looking to start your own disc golf blog or if you want to partner with some of the biggest media names in the game – going about it the right way is really all that matters. The end goal of anyone in a media capacity should be to grow the sport, increase exposure, and present disc golf in a positive and exciting light. Anything else is just a distraction and creates mixed messages that often work against the #growthesport mission.

Disc golf is not a huge industry like basketball or baseball, and while media professionals deserve to be paid for their hard work, an attitude of sharing should also be considered. When you have the desire to show newcomers to the sport some of the amazing aspects of disc golf, letting someone use a photo you took or sharing the byline of an article isn’t a huge deal. Don’t get us wrong – everyone deserves credit where credit is due, but no one likes a hoarder either.

Supporting Media Efforts

For lovers of the sport who are looking to get involved in a media capacity, or if you already are and need a refresher on the basics, there are a few rules of thumb that will help you to find success. First, one of your goals should be to increase disc golf exposure to the mainstream world, so whether that’s showing off someone’s sweet new shoes or highlighting the work a pro put in at a local course to help redesign it, your target audience should be more than just those who are already obsessed with the game.

Just like in any other professional capacity, good people get hired when they demonstrate attitudes of teamwork, clear communication, and consideration for everyone involved on a project. If you fail to be easy to work with, send harsh emails demanding credit for your work, or refuse to support others who have the same goal that you do, you won’t get very far.

Ultimately, the role of media in growing disc golf is so much larger than many people realize. It’s not just about taking awesome action shots or writing up articles – individuals in a media role get to use their talents to help promote the sport that we all know and love. Instead of cutting each other down and infusing a sense of competition when it just isn’t needed, let’s take the attitude of teamwork into consideration and see how collaboration can help to further everyone’s goals.

In the end, the goal is to grow the sport and support each other as the sport grows.

By |2019-04-19T12:18:54+08:00January 23rd, 2019|How to Activate Courses|0 Comments

Diversify Your Customer Base With Disc Golf

Diversify Your Customer Base With Disc Golf

Running any kind of sports complex, whether it’s a camp, ski resort, or golf course, often involves targeted marketing to your specific clientele. Sometimes these efforts go a long way and you’re overwhelmed with the positive support that you’re given, yet for some, it seems that their attractions have become less and less appealing. If you’re interested in bringing back life to your area, what can you do?

More and more Australians are becoming involved in disc golf, a sport that’s been steadily growing across the globe for the last 40 years. Easy to play and fun for all ages, disc golf courses provide an ideal way to bring new customers to your area and help with revenue streams. Let’s learn how!

Great For Golf Clubs

One of the most popular places we’ve seen disc golf coming up is on the golf course, as this sport can bring new people to your club and helps to boost profits and memberships. Whether your land is constantly filled with players or a little quieter than you’d like, a professionally designed and installed disc golf course will utilise areas off the beaten path, allowing for players of both sports to enjoy their activities safely and uninterrupted.

RAD Recreation Activity Design Here to Help Diversify Your Customer Base With Disc Golf MundaringImage Source

A prime example of the potential a disc golf course can bring is at Mundaring Disc Golf Park in Perth. Not only does the golf club get the benefit of more activity from daily casual players, but it was home to the Aussie Open in 2017, the first PDGA Major ever to be hosted in the Southern Hemisphere. Ensuring you have a unique and challenging disc golf course design opens up even more opportunities for events and income to bolster your club.

Recreation For All

It can be said that specific sports activities only cater to individual demographics, and often times that’s true. You typically don’t see a two-year-old on skis or a teenager on the golf course, although there are always some exceptions. Yet with disc golf, people of nearly every age and athletic ability can enjoy a round of 9 or 18 holes while spending some quality time in nature.

RAD Recreation Activity Design Here to Help Diversify Your Customer Base With Disc Golf ThredboImage Source

This all-inclusive aspect of the sport is exactly what makes it so appealing for camps and clubs to include it in their line-up of fun. Installing a course does carry an initial expense, but the maintenance required is very low once your layout is completed. Not only does it draw people to your venue, but you can even charge a nominal fee of $5 or $10 to play and add tens of thousands of dollars to your bottom line every year.

The RAD team has installed multiple courses in the country, successfully integrating disc golf into golf clubs and other existing outdoor venues. Since the inception of these layouts, the sport of disc golf has grown by leaps and bounds, creating a buzz of excitement within smaller towns that once struggled to maintain their revenue stream. If you’re looking for a way to boost your club memberships and add new life to your area, consider a disc golf course.

The Governances for Disc Golf in Australia and Abroad

The Governances for Disc Golf in Australia and Abroad

Spending so much time playing disc golf can get in the way of our actually knowing what the big cheeses have in store for the sport. Right when our own ADG is under the process of re-election, it’s time to discuss just what these associations do here in the sport.

PDGA

The Professional Disc Golf Association (PDGA) essentially gives us the basis for disc golf law. And it may surprise you to know that the history of this great sport was a little rocky. The sport was originally discovered by “Steady” Ed Headrick—whose influence as a maker of the only plastic frisbees at the time prompted him to create the sport official—as he stopped to admire children playing with a frisbee on a playground golf course in California. From this moment, “Steady” Ed created the original rules, the sport was born, and the PDGA blossomed into an organization that started with this one man. Though a long time coming, the PDGA has since established an official headquarters in 2007, and where the headquarters are, the directors of this amazing sport are also.

The PDGA’s role expands into several areas, including the two we’ll mention now:

  • Sanctioning Events: The events sponsored by the PDGA test members, and players compete internationally for prizes. The money earned from these events goes right back into the kitty for future disc golf use.
  • Providing Grants: Small parks and up-and-coming urban areas that include disc golf courses promote inflation of the sport. The PDGA specializes in making disc golf accessible to as many people as possible.

The PDGA continues to fund parks and promote the sport all over the world.

ADG

RAD Recreation Activity Design The Governances for Disc Golf in Australia and Abroad

Right around the time that disc golf became popular in the United States, it became a sensation in Australia. The original Australian Disc Flying Association (ADFA) began in the 70s and has continued to dominate today. The Australian Disc Golf (ADG) is connected directly with the ADFA and PDGA and has been created “by players for players.” The main goal of the ADG is to connect players and support events created for the sport.

The ADG’s main focus is to increase popularity in disc golf because of the sport itself, not because of the association’s need for an inflow of cash. Many have attached to the bandwagon which promotes that high officials in any sport should be given heavy compensation, but that is not the overall goal of disc golf leaders. The tournament circuits bring in money, but the influx of cash returns to the sport. Because of its affiliation with the PDGA, the ADG is responsible for raising funds for more disc golf communities. High officials’ stances should be based on the enjoyment of every player.

SELECTING YOUR OWN OFFICIALS

Members of the board are up for re-election soon, and now is the perfect time to review what needs are met. Knowing a little more about your association can get you started on your own disc golf project.

If you’re interested in knowing more about the PDGA and its association with ADG, visit their website

If you’re new to disc golf in Australia, visit AFDA, the ADG website, and on Facebook.

Becoming a member of the ADG keeps you updated on new happenings in disc golf, and especially in Australia’s circuit. Disc golf associations are designed to work for players, so go check out these websites today!

Load More Posts